Professional Product Writers at Your Service

Copy Army is professional copywriting service, staffed by some of the best product description writers in the industry.

Mike Marlin, Copywriter-in-Chief

Mike Marlin, Copywriter-in-Chief, oversees all copy and serves as your primary point of contact.

We’ve written for some of the nation’s most recognized retail brands and product manufacturers, including Macy’s, Amazon, The Company Store, UnderGear, Company Kids, Boss Office Furniture, Ralph Lauren and many others.

Why hire us? Our experienced product description writers know how to craft clean, engaging copy that sells. We’ll maintain your brand’s voice and follow your style guidelines. (If you don’t have any, we can create them for you!) We can also help with SEO, seamlessly integrating your keywords to ensure your product pages are indexed by Google and other search engines.


What we do

  • Online product descriptions // Fresh, keyword-rich copy for any product.
  • Retail catalogs // Concise, compelling product blurbs for print catalogs and direct-mail materials.
  • SEO keyword optimization // We’ll do the keyword research and ensure your pages are properly optimized.
  • Product page retrofitting // Old pages need new copy or fresh optimization? We’re here to help.
  • Editing // Don’t let typos hurt your sales (or your credibility). We’ll make your product descriptions error-free.


Product Copy SampleCopy that sells.

Good copy makes your product pages convert. Our product writers have a knack for pulling out the most compelling features and benefits of a product — even when the product is completely new to us. We highlight those features prominently to make your products shine, while writing in the style of your brand.


Flexible pricing. No contracts.

We’ll work with you to find the right solution based on your anticipated workload. Most of our clients prefer the cost efficiency of a flat monthly retainer, but we also offer per-product rates for clients with limited or fluctuating copy needs. Learn more about our product copy rates


One point-of-contact. We don’t crowdsource.

Professional Product Description WritersOur clients love us because we’re extremely easy to work with. At all times, you’ll communicate directly with our Copywriter-in-Chief. Starting a new job is as simple as sending an email.  This ensures fast, efficient communication throughout every project. We typically respond to emails within minutes. And, unlike crowdsourcing companies, we don’t ship your writing jobs overseas.


Get a free quote.

Fill out the form on the right to get started. Just leave a few words about what products you sell, approximately how many product descriptions you need and desired word count, if any. We’ll follow up by email (usually the same business day) with a few final questions to personalize your quote.